Running a successful brokerage takes more than just booking loads. Smart pricing, efficient operations, and strong relationships are the backbone of a profitable business. This course will teach you how to increase margins, streamline your processes, and build lasting partnerships that lead to consistent freight and better rates.
With the right strategies, you’ll learn how to protect your bottom line and grow your business sustainably—even when the market shifts.
Set yourself up for success by learning how to:
This course is ideal for freight brokers who are looking to optimize their operations and boost profits. Whether you’re:
You’ll gain practical strategies to make smarter financial decisions, build better relationships, and drive sustainable growth.
By the end of this course, you’ll have the knowledge and tools to:
Success in freight brokerage is built on smart decisions, strong relationships, and the ability to adapt when the market shifts. Staying profitable means staying proactive.
If you’re ready to take your brokerage to the next level, this course gives you the resources to make it happen. Every module in this course is designed to equip you with real-world strategies that make a difference. You’ll build on foundational concepts, master practical skills, and come away with a clear roadmap for sustainable growth.
It’s time to stop playing defense and start running the show. Let’s make profitability a habit—not a happy accident.
1.1 What does profitability mean for freight brokers?
1.2 Key challenges to achieving profitability
1.3 Introduction to the importance of relationships and pricing strategies
2.1 Why relationships are key to brokerage success
2.2 Strategies to develop and maintain trust with shippers and carriers
2.3 Negotiation tactics for better rates and long-term partnerships
2.4 Resolving disputes without harming profitability
3.1 Understanding market dynamics: Spot vs. contract rates
3.2 Dynamic pricing: Adjust rates based on market conditions
3.3 Balancing competitive pricing with value-added services
3.4 Avoiding common pricing mistakes that hurt profitability
4.1 Tools and technologies to streamline broker operations
4.2 Reducing empty miles through load planning and routing
4.3 Automation in onboarding, invoicing, and carrier payments
4.4 Managing costs: Where brokers tend to overspend
5.1 Identifying and mitigating common financial risks
5.2 Building a strong credit profile and maintaining capital
5.3 Leveraging insurance options to protect your brokerage
6.1 Knowing when and how to scale your business
6.2 Expanding your network while maintaining service quality
6.3 Managing growing operations without losing focus on profitability
6.4 Resources for continued growth