Carriers can now find more profitable loads using DAT’s new Profit Estimator

BEAVERTON, Ore., June 20, 2023  —It’s the question every trucker wants to know: Can I make money on that load?

DAT Freight & Analytics, which operates the industry’s largest online freight marketplace, announced the Profit Estimator tool, designed with the sole objective of helping carriers on the DAT One marketplace determine how profitable a load can be based on their own operating costs and goals.

Included with the DAT One app, the Profit Estimator considers each carrier’s unique and essential operating costs such as insurance, fuel and truck payments; the carrier’s mileage and revenue targets; and the broker’s offer rate. This new feature is an example of how DAT’s mobile product team continually works to improve the DAT One app’s efficiency and user experience.

“DAT’s Profit Estimator is the best tool I could have for my business. The estimator allows my team and I to book loads more efficiently and save money on fuel costs by allowing us to enter our variable and fixed costs into the estimator. This lets us know how much we need to negotiate on a load which gives a better a better profit margin and bargaining power before calling a broker,” said Destiny Rykard Davenport of Destiny Way Logistics.

Using the Profit Estimator is simple:

  1. Run a load search in the DAT One app. Tap one of the results and scroll down to the Profit Estimator section. 
  2. Enter your fixed and variable costs, the number of miles you plan to drive per week, the amount of revenue you plan to earn each week, and the type of equipment you have.
  3. Click the “calculate” button for an approximate profit for hauling that load.

DAT One users only need to set up the calculation once for the tool to automatically provide a baseline profit or loss for every load detail shown. 

DAT’s Head of Product for Freight Match, Sarita Benjamin, said: “We understand that quoting freight rates can be confusing and we designed our DAT profit estimator to simplify this process. It is an essential tool that we designed to help our carrier customers work out their daily operating costs in a matter of minutes. This in turn, will enable them to make more informed decisions and ultimately become more profitable.”

To learn more about how DAT One can help you grow your business for the long haul, visit

DAT will never share specific carriers’ operating costs from the Profit Estimator with any other parties.