Repair Broken Routing Guides
Repair Broken Routing Guides with DAT LaneMakers
Find carriers to plug routing guide leaks and stay on time and within budget.
Tight capacity and market volatility create routing guide failures that frustrate customers and hurt the bottom line. DAT LaneMakers helps you find carriers for challenging lanes to repair broken routing guides and take charge of your supply chain.
- Fix routing guide failures by finding new carriers.
- Contain costs to stay within budget.
- Keep customers satisfied and maintain the health of your network.


Fix routing guide failures by finding new carriers.
See which carriers are interested in lanes that have fallen out of your routing guide.
When lanes fall out of your logistics routing guide, you need to find alternative carriers as soon as possible to stay on-time, while avoiding spot premiums. DAT LaneMakers shows carriers that have posted loads for specific lanes as well as search activity on those lanes, to help you identify carriers to quickly plug leaking routing guides and eventually build new business relationships.
Contain costs to stay within budget
Avoid spot market premiums that result from prolonged routing guide failures.
When freight routing guides fail, you’re often forced to resort to higher rates on the spot market, and if this goes on for too long, you risk quickly overextending your transportation costs. DAT LaneMakers gives you insights into carriers already seeking shipments for your trouble lanes to help you avoid the spot market and keep costs within budget.


Keep customers satisfied with on-time deliveries.
Identify carriers to keep your products on the shelves and expand your freight network
To maintain the health of your network and ultimately your business’s bottom line, you need to keep your products on the shelves to satisfy your customers. With insight into carriers proactively looking at lanes that are falling through your carrier routing guide, you can ensure shipments meet customer delivery windows while uncovering new carrier relationship opportunities.
LaneMakers shows carrier activity on lanes in your network focusing on the 3-digit ZIP level, with additional visibility into market, cross-market, and overall region. You can see overall post and search activity over the past 30, 60, or 90 days, or the past 6 and 12 months. It also includes a table of load searches and postings by specific carriers, showing their location, contact information, and posting types, to streamline sourcing and negotiations.
LaneMakers is typically provided to freight brokers and shippers as an add-on to DAT’s Rateview or Load Board products. The basic version of LaneMakers reveals carriers’ postings to the DAT Load Board. Meanwhile, Premium LaneMakers enhances the basic offering by also including carrier search activity for specific lanes.
The data within LaneMakers is based on real-time carrier engagement activity with the DAT Load Board product. As carriers post loads for a given lane, that activity populates the data within LaneMakers. When carriers search for shipments on specific lanes, that activity populates the carrier search data within Premium LaneMakers.
When market volatility inevitably hits and truckload capacity tightens, tender acceptance rates with your contract carriers decrease, forcing you to find alternatives for lanes where capacity is tightest. Many transportation teams resort to the spot market as a last resort in these scenarios, paying premiums well above the contract rates that form your budget. LaneMakers helps you avoid blindly sourcing loads on the spot market by providing a shortlist of carriers already interested in your problem lanes – helping you negotiate rates that avoid spot premiums, keeping costs within budget.
Routing guides are an established set of guidelines and rules for shipping products, most often used by transportation operations teams for large retailers, manufacturers, and other shippers with complex supply chain management processes. The routing instructions typically include a list of preferred transportation modes and carriers for specific lanes. Inbound and outbound routing guides help streamline and standardize transportation management, and are often incorporated into their TMS to guide routing decisions and tactics.
“LaneMakers is an incredible place to go to find dark capacity you’re not gonna (be able to) find on a load board, or may not find in your own internal lane history.”
- Andrew Smith - VP of Sales & Operations, Circle Logistics.
Fix your broken routing guide today.
Get clear insight into carriers that can help address routing guide failures. Request a demo with a DAT iQ transportation market expert to learn how leading transportation teams are using LaneMakers to repair broken routing guides and take charge of your supply chain and logistics.