Category: Reefer markets

Mexico’s produce season drives significant truckload volumes in North America during the first half of each year, accounting for over

A contributing factor to lower truckload volumes this year, along with the trade war and economic uncertainty, is the longer-term

Located an hour north of Los Angeles at the southern end of the Central Valley, Kern County is the carrot

Fresno, California, is widely recognized as the “Raisin Capital of the World” due to its significant role in raisin production

KPMG’s latest Consumer Pulse Summer 2025 report paints a sobering picture of the consumer: more cautious, more cost-conscious, and more

In 2024, Americans spent an impressive $8.5 billion on hot dogs and sausages at U.S. supermarkets, according to the National

Grilling season in the United States typically stretches from Memorial Day to Labor Day, covering late May through early September.

Food prices are rising ahead of Independence Day, but not because of tariffs—inflation and supply-demand dynamics are the main drivers.

The U.S. cherry season starts in mid-May in California, moving to the Pacific Northwest for its peak from June to

Agricultural imports are a crucial driver of year-round freight demand, especially for reefer and port-connected truckload carriers. Amidst trade uncertainties,

Watermelon season in the U.S. generally runs from late spring through early fall, with regional variations that extend the availability

Contributing to lower truckload volumes in the fresh fruit and vegetable industry, is lower California volumes at the start of