As capacity tightens and freight volumes on the spot market increase, brokers and 3PLs are looking for new ways to secure trucks. One way is to tap the DAT Extended Network, which reaches 110,000 users of our free mobile app, MyDAT® Trucker.
The 110,000 users comprise owner-operators, leased-on drivers, and commercial fleet drivers as well as private fleets looking to fill their trucks on the way home. MyDAT Trucker lets drivers see loads near their current location.
Reaching drivers where they are
“We have experienced extra call volume when we post our loads to the DAT Extended Network,” said Sara Hildreth of Worldwide Logistics in Urbandale, Iowa. “Owner-operators like this feature as they don’t need to rely on others to get them their loads.”
Sara says the DAT Extended Network reaches more drivers because they can access loads on their smart phones wherever they are—without the need to be sitting at a computer.
“I talk to a lot of owner-operators and they’re all talking about the mobile app,” she said.
Installs of DAT’s mobile app have more than doubled in the past two years and it’s one of the top rated trucking apps on Google Play (for Android smart phones and tablets) and iTunes (for Apple iPhones and iPads). It remains one of the few trucking apps to top 100,000 installs on Google Play.
Largest network in North America
With the addition of the DAT Extended Network, your loads get unprecedented visibility. When you post a load on DAT Load Boards and add the DAT Extended Network, it is seen by carriers using:
- DAT Power – Used by large- to medium-sized brokers and broker-carriers.
- DAT Express™ – Used by medium and small brokers and carriers.
- TruckersEdge® – The original load board for owner-operators and small carriers.
- MembersEdge – The official load board of the Owner-Operator Independent Drivers Association. (OOIDA)
- MyDAT Trucker mobile app – Accessed by drivers on their smart phones wherever they are.
To extend the reach of your load post, check the box “Post to the DAT Extended Network.” Posting to the DAT Extended Network costs $2 per load per day. Posting is free for DAT’s Enterprise customers.
Categories: Best Practices and Benchmarks